CJ (Qingdao) Foods

• Period: July 6 – August 7, 2026 (5 weeks)
• Location: Shanghai, China

You’ll be fully integrated into the Marketing Organization at CJ Food China. This will allow you to gain experience in key aspects of marketing from trend analysis to branding strategy. Your responsibilities will include:

• Brand Social Media Operation. Manage and maintain brand social media accounts for mainstream Chinese platforms, maintaining consistent brand image.
• Brand Content Creation & Communication. Plan and create brand-focused content, deliver brand stories and core values via Xiaohongshu, WeChat, Douyin and other channels.
• Brand Marketing Research. Conduct local brand research, analyze competitors’ brand communication strategies and collect consumer perception insights.
• Brand Campaign KPI Tracking. Assist in tracking brand communication campaign KPIs, monitor data performance and summarize communication effectiveness.

This is a paid internship opportunity designed to provide meaningful professional development and immersive social 

programming, including onboarding sessions and mentorship opportunities that help you experience our culture firsthand.

• Potential Full-Time Offer: Opportunity to convert based on overall performance during the internship.
• Visit to South Korea HQ for Full-Time Hires*: One-week orientation at our South Korea HQ, featuring behind-the-scenes facility tours, a comprehensive overview of CJ’s operations, and opportunities to engage with business leaders. *Applicable after signing a full-time offer and completing 6+ months of employment
• Professional and Personal Growth: An opportunity to gain hands-on experience in a global food company, with exposure to strategic projects that impact global and local markets.
• Cultural Immersion: A unique chance to immerse yourself in K-Culture and K-Food, understanding the intricacies of one of the fastest-growing cultural exports and its impact on the global food industry.
• Mentorship and Development: Guidance and mentorship from experienced professionals in the field, providing insights into career development and industry best practices.

[Minimum Qualifications]

• Commitment: Able to commit to on-site, full-time internship in China.
• Academic Status: Currently enrolled in, or recently graduated from, a Bachelor’s or Master’s program (including MBA).
• Work Authorization: Be legally authorized to work in the country where the internship position is based.
• Workplace Attendance: Able to work on-site at CJ Foods China offices in Shanghai steadily throughout the internship period.
• Availability: Ensure continuous working schedule without frequent leave or remote arrangement.
• Career Intention: Open to pursuing a full-time brand marketing / brand communication position after graduation.

[Qualifications]

• Brand & Marketing Acumen: Strong interest in brand communication, with basic understanding of brand building, Chinese young consumer insights and social media trends.
• Analytical Skills: Solid logical and data sorting skills, capable of organizing market research materials, summarizing competitor brand cases and analyzing campaign performance data.
• Experience: Prior internship, project or campus experience in brand communication, FMCG marketing, new media operation or PR fields is preferred.
• Strategic Sensitivity: Able to understand brand tone positioning, and support daily communication content polishing and simple brand strategy sorting work.
• Local Cultural Competency: Deep familiarity with China’s social media ecosystem (Xiaohongshu, Douyin, WeChat) and local youth culture preferences.
• Industry Passion: Genuine enthusiasm for food & FMCG industry, willing to track brand development and consumer trend changes continuously.
• Language Proficiency: Fluent in written and spoken English and Mandarin; Korean language skill is a plus.
• Technical Skills: Proficient in AI tools for daily document sorting, data statistics and presentation making.

Resume Screening → First Round Interview (Pre-Recorded Video) → Second Round Interview (Online)  → Internship